About

Rads is a family-owned fine jewellery boutique. Our history and heritage in jewellery is unprecedented, with an on-site gemologist as part of our family. We carry a select number of brands that include Noam Carver, CARLEX, Thomas Sabo, and others. Our services include custom engagement rings and jewellery, jewellery repair, watch repair, and appraisals.

Founded in 1984, Rads began when our great grandfather first opened up a precious metals store back in our native country of Iran. Fast forward to 1999, when our family moved to Canada and opened up our first store at Dundas Square, the heart of Toronto. After 12 years of serving the Toronto community, we opened up our second boutique in Toronto, in the luxurious Yorkville Avenue neighbourhood.

Since opening in 1999, Rads has been focused on one initiative: to provide our clients with the most devoted jewellery experience. Unfortunately, the majority of luxury names in jewelry are large corporations that merely view their clients as opportunities of profit. Since our organization is still family-owned, our process and view is fundamentally different. Each client becomes a life-long family friend, each visit to one of our stores is an experience of warmth and endearment. Rads is committed to giving each of our clients the sense of adoration that has been lost from the luxury sector.

We truly believe it's time for a paradigm shift in the world of fine jewellery. All our diamonds are hand-selected by our onboard gemologist, all our custom-designed pieces are handmade by select artisan jewellers we work with, and all our clients are welcomed in our boutiques as family-friends. If you are thinking of getting a gift for your loved one or are considering starting a new beginning with your true love, let our family help you.

1984

Our family opens up its first precious metals boutique, embarking on a new journey in luxury.

1993

We introduce our very first gemstone pieces and step beyond the traditional precious metals of gold and silver.

1999

We open our first boutique in Canada, marking the historic moment wherein we begin our lifelong relationship with the Toronto community.

2005

We develop a distinct custom-design process wherein any fine jewellery piece can be created with precision detail and unlimited customization.

2011

After 12 years, we open our second boutique, in the luxurious Yorkville Avenue neighbourhood.

2012

We expand our product link by partnering with key brands that specialize in charm jewellery and men's wedding bands.

2015

We create an unparalleled work of fine jewellery and a first for our company, a one-of-a-kind exotic pink diamond ring.

2020

We officially launch our online eCommerce store, bringing our unique approach towards fine jewellery.